Business plan

In 1977, a Woman by the name of Lucy Donatella came to the US from Italy bringing along with her, her secrets to her amazing cookies. The recipes were passed down from generation to generation. In 2015 three generations came together to create the company: Out Of the Jar. What started out as a small business with a few loyal customers has grown substantially over the years bringing in new customers and events to hosts our cookies at. People always tell us how much they love that we are a down-to-earth family oriented business that looks out for and cares for our customers. So give Out Of the Jar a chance today! Our cookies are not your average cookie

Out of the Jar
Identity Out of the Jar makes homemade cookie for kids and adults.	Problem People are looking for cheaper and fresher cookies for events and gatherings.
Our solution Our handcrafted cookies taste better and are fresher than store bought ones. They also don’t cost as much as store bought ones.	Target market The target audience is adults and kids who don’t have time or supplies to make their own cookies.
The competition Kretchmar’s bakery The Sugar Me Bakery Baked by Melissa	Revenue streams Out of the Jar sells directly to customers online.
Marketing activities Out of the Jar communicates with customers with Facebook, social media, and in person at craft fairs or gatherings.	Expenses ·         cookie supply’s ·         gas for 2 cars ·         electricity ·         box’s and trays
Team and key roles Terri- head baker and owner of business. Wendy- baker and driver. Megan- baker and social media.	Milestones As business grows, Out of the Jar will be able to open a store in beaver.